Looking to write a business plan for your ecommerce store? This comprehensive guide walks you through the nuts and bolts of writing your very own business plan.
Chapter 1 - Why You Need a Business Plan
Chapter 2 - First Impressions
Chapter 3 - The Company
Chapter 4 - The Industry
Chapter 5 - The Marketing Plan
Chapter 6 - The Operations Plan
Chapter 7 - The Financial Plan
Sample Business Plan
About the author
What's In This Guide?
At one point the phrase "business plans" used to be synonymous with entrepreneurship. Then something happened: Aspiring business owners found that when they spent too much time on planning and not enough time on implementation, their ideas went nowhere. But rather than blaming a lack of execution, planning got a rep of being a hamper to getting started on new venture creation.
This is the no-nonsense guide to writing a business plan and making it work for you.
This guide is about bringing the notion of writing and working through creating your very own business plan into the mix again, this time emphasizing the importance of giving planning the degree of importance it deserves, and understanding the flexibility required when executing. You should definitely get going with launching that site, testing assumptions, interviewing customers and more, but have a plan in place as a treasure map of sorts.
Here you'll learn about everything you need to know to write your own business plan, why it's important, and what to focus on while doing it. From defining your company's value proposition to customer segmentation and industry analysis, you will be guided through the process every step of the way.